Unbranded Discovery Visibility
unbranded runs with a brand mention / all unbranded runs
4 / 4 · n=4
Our live self-audit is not available yet. The example below uses fictional data to demonstrate the report format. It does not establish visibility or improvement for a real brand.
Total responses: 10 · Valid responses: 10 · Excluded responses: 0
Failed, incomplete and uncertain answers are excluded from rate denominators.
Unbranded Discovery Visibility
unbranded runs with a brand mention / all unbranded runs
4 / 4 · n=4
Unbranded Recommendation Rate
unbranded runs recommending the brand / all unbranded runs
0 / 4 · n=4
Branded Name Presence
branded runs with a brand mention / all branded runs
6 / 6 · n=6
Branded Answer Accuracy
accurate branded runs / all branded runs
0 / 6 · n=6
Competitive Consideration
competitive runs mentioning or recommending the brand / all competitive runs
4 / 4 · n=4
Owned Citation Rate
runs with owned citation / all runs
4 / 10 · n=10
Executive summary
Northstar reached 100% discovery visibility and 0% recommendation coverage among evaluable commercial answers that did not name the brand. Verified branded answer accuracy was 0%; unverified claims remain unknown. These observations do not establish why a competitor was recommended or whether a proposed change will improve future results. Inspect the original answers before selecting an action.
The AI Visibility Index is a product-defined convenience metric, not a universal ranking standard.
Confirmed inaccuracies: 0% (0/6). Unverified branded responses: 100% (6/6); unknown is not confirmed accurate.
No crawled page combined a pricing or plan signal with explicit currency, cadence, or amount evidence.Inspect original evidence
8 of 10 reliable provider runs did not recommend the brand.Inspect original evidence
The pricing page describes value but does not publish starting prices, plan boundaries, or an updated date.Inspect original evidence
Make pricing facts explicit and sourceable
90Publish a decision-grade CRM software comparison hub
88Pricing information is not directly sourceable
84| Metric | Result | Numerator | Denominator | Confidence | Formula |
|---|---|---|---|---|---|
| AI Visibility Index | 56 | 56 | 100 | Low confidence | 25% unbranded discovery + 30% unbranded recommendation + 15% owned citation + 10% within-model stability + 5% cross-model agreement + 15% competitive consideration - 15% confirmed inaccuracy rate |
| Unbranded Discovery Visibility | 100% | 4 | 4 | Low confidence | unbranded runs with a brand mention / all unbranded runs |
| Unbranded Recommendation Rate | 0% | 0 | 4 | Low confidence | unbranded runs recommending the brand / all unbranded runs |
| Branded Name Presence | 100% | 6 | 6 | Low confidence | branded runs with a brand mention / all branded runs |
| Branded Answer Accuracy | 0% | 0 | 6 | Low confidence | accurate branded runs / all branded runs |
| Competitive Consideration | 100% | 4 | 4 | Low confidence | competitive runs mentioning or recommending the brand / all competitive runs |
| Owned Citation Rate | 40% | 4 | 10 | Low confidence | runs with owned citation / all runs |
| Within-model Stability | 100% | 5 | 5 | Low confidence | stable query-provider groups / repeated query-provider groups |
| Citation Stability | 100% | 5 | 5 | Low confidence | stable citation sets / repeated query-provider groups |
| Position Score | 16% | 1.6 | 10 | Low confidence | sum of position weights / all runs |
| AI Share of Voice | 55.6% | 10 | 18 | Low confidence | customer mentions / (customer mentions + tracked competitor mentions) |
| Confirmed Inaccuracies | 0% | 0 | 6 | Low confidence | confirmed inaccurate branded runs / all branded runs |
| Unverified Branded Responses | 100% | 6 | 6 | Low confidence | unknown branded runs / all branded runs |
| Commercial query | Provider | Rep | Mentioned | Recommended | Position | Competitors mentioned | Citation domains | Owned citation | Entity confidence | Extraction confidence | Difference |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Best CRM software for marketing agenciesOriginal answer and conditions | Development fixture / fixture-v1 | 1 | Yes | No | — | HubSpot | No | 82% | 91% | No material difference | |
| Best CRM software for marketing agenciesOriginal answer and conditions | Development fixture / fixture-v1 | 2 | Yes | No | — | HubSpot | No | 82% | 91% | No material difference | |
| Northstar vs HubSpot vs AgencyAnalyticsOriginal answer and conditions | Development fixture / fixture-v1 | 1 | Yes | Yes | 2 | HubSpot | Yes | 92% | 91% | No material difference | |
| Northstar vs HubSpot vs AgencyAnalyticsOriginal answer and conditions | Development fixture / fixture-v1 | 2 | Yes | Yes | 2 | HubSpot | Yes | 92% | 91% | No material difference | |
| Affordable alternatives to HubSpot, AgencyAnalytics for marketing agenciesOriginal answer and conditions | Development fixture / fixture-v1 | 1 | Yes | No | — | HubSpot | No | 82% | 91% | No material difference | |
| Affordable alternatives to HubSpot, AgencyAnalytics for marketing agenciesOriginal answer and conditions | Development fixture / fixture-v1 | 2 | Yes | No | — | HubSpot | No | 82% | 91% | No material difference | |
| Does Northstar support White-label client reporting?Original answer and conditions | Development fixture / fixture-v1 | 1 | Yes | No | — | — | Yes | 92% | 91% | No material difference | |
| Does Northstar support White-label client reporting?Original answer and conditions | Development fixture / fixture-v1 | 2 | Yes | No | — | — | Yes | 92% | 91% | No material difference | |
| How much does Northstar cost?Original answer and conditions | Development fixture / fixture-v1 | 1 | Yes | No | — | HubSpot | No | 82% | 91% | No material difference | |
| How much does Northstar cost?Original answer and conditions | Development fixture / fixture-v1 | 2 | Yes | No | — | HubSpot | No | 82% | 91% | No material difference |
Rationale: Publish current starting prices, billing cadence, plan differences, exclusions, and a visible updated date on an indexable page.
Primary evidence: No crawled page combined a pricing or plan signal with explicit currency, cadence, or amount evidence.
Affected query: How much does Northstar cost?
Rationale: Create one factual comparison hub with audience fit, capability limits, implementation differences, proof, pricing context, and links to first-party evidence.
Primary evidence: 8 of 10 reliable provider runs did not recommend the brand.
Affected query: Best CRM software for marketing agencies
Rationale: Publish current plan facts, exclusions, billing cadence, and a visible updated date.
Primary evidence: The pricing page describes value but does not publish starting prices, plan boundaries, or an updated date.
Affected query: Best CRM software for marketing agencies
Rationale: Create a factual Northstar versus HubSpot comparison with fit, proof, limits, and pricing context.
Primary evidence: The crawl found no comparison or alternative page addressing HubSpot.
Affected query: Best CRM software for marketing agencies
Rationale: Add customer outcomes, methodology, screenshots, named use cases, and stable fact blocks; then pursue relevant review and industry coverage that cites those facts.
Primary evidence: Only 4 of 10 reliable provider runs cited northstar.example.
Affected query: Best CRM software for marketing agencies
The pricing page describes value but does not publish starting prices, plan boundaries, or an updated date.
The crawl found no comparison or alternative page addressing HubSpot.
/llms.txt was not available.
Provider wording is retained below. Mentions, recommendations and priorities elsewhere in this report are RecoProof interpretations. Search results are listed separately from sources cited in the answer.
For marketing agencies, HubSpot is the leading recommendation because it has broad integrations and extensive third-party coverage. Northstar is not included in the primary shortlist.
For marketing agencies, HubSpot is the leading recommendation because it has broad integrations and extensive third-party coverage. Northstar is not included in the primary shortlist.
1. HubSpot — broader ecosystem and public proof. 2. Northstar — a strong focused fit for agencies, although its pricing and migration details are less explicit.
1. HubSpot — broader ecosystem and public proof. 2. Northstar — a strong focused fit for agencies, although its pricing and migration details are less explicit.
HubSpot is the primary affordable alternative in available comparisons. Northstar is mentioned as an option, but the clearest source is a third-party review.
HubSpot is the primary affordable alternative in available comparisons. Northstar is mentioned as an option, but the clearest source is a third-party review.
Northstar appears to support white-label client reporting. Buyers should verify export limits because the available information is not stated consistently.
Northstar appears to support white-label client reporting. Buyers should verify export limits because the available information is not stated consistently.
Northstar pricing is not stated consistently across the available sources. HubSpot is easier to evaluate because its plan differences are published directly.
Northstar pricing is not stated consistently across the available sources. HubSpot is easier to evaluate because its plan differences are published directly.
5 approved commercial queries were tested using the listed provider APIs. Country and language are requested buyer context, not verified geographic execution or consumer-app settings. The retained evidence lists each provider, model, repetition and collection time; where available it also records the exact question, prompt version and search method. Only evaluable answers contribute to aggregate rates. Missing, failed, cut-short and uncertain observations remain separate. Branded prompts and unbranded discovery prompts use separate denominators. A citation or brand mention does not establish factual accuracy. Proposed actions are hypotheses to verify; repeated measurements do not establish causation.
Development fixture / fixture-v1
Learn which visibility signals the report separates, review the measurement method, or create a five-question snapshot for your own B2B SaaS category.
Use this deliverable to brief AI visibility service providers on the evidence you expect. If your team will operate the measurement itself, compare AI visibility tools for B2B SaaS. For Google-specific answers, require the separate evidence described in the Google AI Overview tracker comparison.
Analytics preferences
RecoProof uses optional Google Analytics to understand acquisition, product activation, and purchases. Advertising storage and personalization remain disabled. Rejecting analytics does not affect the product.